In 2018, spurred on by the success that had made his reputation, Manuel Emch decided to use his experience for the benefit of others, by creating Le Büro. As a specialist in the world of luxury goods, especially the watchmaking sector and the contemporary art scene, he found his expertise and innate creativity were much sought after. He has in-depth knowledge of groups and independent companies, mass-market and high-end watchmaking brands, historic and contemporary brands, Swiss and foreign brands, factories and brands with no own-brand production. Authorised to act both in Switzerland and abroad, Manuel Emch launches new companies, while also ensuring the longevity of existing ones, defining their strategy and identity, structuring them and stabilising their finances. Having become familiar with BRP (business process re-engineering), he overhauled the company’s business processes to make them more efficient. Manuel Emch also sits on various Boards of Directors and Advisory Boards in the luxury-goods market, mainly in watchmaking, contemporary art and design as well as in technology companies active in blockchain or CPO.